Insurers to Make Great Use of Social Media, Mobile Technologies: Analysis

Insurers to Make Great Use of Social Media, Mobile Technologies: Analysis

By BusinessInsurance.com
March 19, 2012

NEW YORK—Insurers will make greater use of social media and mobile technologies in the
coming years, according to a new report from Celent L.L.C., which is part of New York-based
Marsh & McLennan Cos. Inc.’s Oliver Wyman unit.

The report, “2012 U.S. Insurance CIO Survey: Pressures, Priorities—and Innovation,” is based
on a survey of 25 chief information officers of property/casualty and life insurance companies
conducted during October and November 2011…

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